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The Power of Naming Your Focus: How a Simple Shift Creates Instant Clarity

Jane Grismer
2 min readFeb 12, 2025

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Photo by Estée Janssens on Unsplash

Ever sit down to work and think, Okay, what am I actually supposed to be doing right now?

You have goals. You have tasks. But without clarity, your brain spins in circles.

The problem? Vague goals create vague results.

The fix? Give your focus a name.

It sounds almost too simple. But turning abstract goals into clear, defined missions can change everything — from a 39-day sprint to a single deep work session.

Why Unnamed Focus Fails

Most people set goals like:
I need to be more productive
I should work on my business
I want to get in shape

The brain doesn’t know what to do with that. So it hesitates, procrastinates, and falls back into distractions.

Now compare that to:
“I’m in a 39-day deep work sprint.”
“This hour is for writing my lead magnet.”
“Right now, I’m in ‘build the foundation’ mode for my business.”

No more hesitation. You know exactly what you’re doing.

How to Name Your Focus for Instant Clarity

  1. Turn your goals into clear missions. Instead of “I need to focus more,” say: I’m in execution mode for the next 90 minutes.
  2. Use time-restricted focus. Set a container (39 days, a single sprint, a one-week push) to create urgency.
  3. Make it identity-based. Instead of “I’m working out,” say: I’m training for endurance. Instead of “I need to grow on X,” say: I’m building authority.

If your focus is fuzzy, your results will be too.

Name your focus. Lock it in. Watch what happens.

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Jane Grismer: Certified Coach | Content Creator | Brand Strategist / Mastering Creativity and Productivity. Elevate Your Craft, Boost Earnings, Unlock Inspired Success

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Jane Grismer
Jane Grismer

Written by Jane Grismer

Writer | Designer | Productivity + Empowerment Coach✨ Helping You Master Focus + Skill Stacking | ADHD 🦋

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