Why Networking Events Are Overrated for Creators

Seeking Authentic Connections Beyond Traditional Methods

💛 Jane Grismer
3 min readJul 24, 2024
Photo by britt gaiser on Unsplash

Networking events have long been heralded as essential for career growth, but for creators in the digital age, their value is increasingly questioned.

Here’s why traditional networking events may be overrated for creators and what alternatives can lead to more meaningful and productive connections.

1. Lack of Genuine Connections

Traditional Networking Events: These events often encourage surface-level interactions where the focus is on collecting business cards rather than building meaningful relationships.

The Reality for Creators: Creators thrive on genuine connections. Authentic relationships are built over shared interests and values, not quick exchanges at a crowded event.

Focus on building deep, meaningful connections rather than accumulating shallow ones.

2. Inefficient Use of Time

Traditional Networking Events: Attending these events can be time-consuming, often requiring travel and taking up entire days or weekends.

The Reality for Creators: Time is a valuable resource. Creators benefit more from spending their time…

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💛 Jane Grismer

Writer | Designer | Productivity + Empowerment Coach✨ Helping You Master Focus + Skill Stacking | ADHD 🦋